Issues

• Page not claimed nor optimized
• No posts
• 21 Reviews (2.8/5.0) but no responses

Why this is important

Google+ Review

“Worst Hooters I have ever been too… And i have been to in Florida, Georgia, South Carolina, North Carolina, Mississippi, Nevada, Louisiana, and Alabama. Trashy girls, food too darn salty, loud, the bartender was clueless, cops waiting outside, the NFL game not on sound. Nice setup high prices and over all service Sorry….. You get a 1 out of 10.”

Well maintained Facebook page with frequent posts.

Issues

• 305 Reviews (4.4/5.0) but no responses – should respond to all reviews both positive and negative

Facebook Review

“We went there today for mother’s day and the service was absolutely horrible not to mention y’all got our orders wrong then even charged for the whole meal that y’all was advertising that mother’s eat free
P.S. will never go to your Hooters ever again thought you were professionals but I guess people make a couple of mistakes in their lives, but y’all made one to many and believe me I have friends that eat there almost everyday, but that’s goin to change. SHOULD HAVE BEEN BETTER!!!”

Why this is important

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Nearly nine years after the founding of Facebook, the social media network has become galaxy all its own. It is both expanding and ever-present. At the very minimum, restaurants have some customers who are users, and they are spending a lot of time using it.

Like other social media, Facebook exists somewhat outside the reach of search engines and traditional webpages. This causes confusion for restaurant owners who think a website is enough. A good portion of online activities (and marketing opportunities) happens in Facebook and your website without a Facebook Page cannot give you access to people on Facebook.

Facebook is where a restaurant owner must start for social media marketing. Facebook’s preeminence is not being challenged at this point as all other social media combine doesn’t match the traffic and membership of Facebook. Even more importantly, Facebook eats up people’s time.

And much like the web proper, business is done in social media. No doubt, there are advertisements but even more importantly, there is marketing. Businesses carve out an identity and following of customers through Social Media. As mentioned before, none is more central as Facebook. And even though, unless you were under a rock for the last few years, you know some things about Facebook. Most though are at a loss in crafting Facebook to expand their business.

Issues

• 15 reviews but no responses- should respond to all reviews both positive and negative.

Yelp Review”

“I ‘ve been an Intl. Hooters customer and supporter for many years and I have never, ever, ever, ever walked out of a Hooters restaurant for any reason. I just did the unthinkable, I walked out of the Hooters in Mobile, Al. on Airpot Rd. The upmost worst service I have ever experienced at a Hooters; EVER !
Don’t waste your time in Mobile Al. on the Hooters on Airport Rd, go to an oyster bar or a Bbq joint instead..”

Why this is important

Issues

• 5 reviews – no responses

Zomato review

“Absolutely worst service ever!!!!! Girl didn’t know her ass from a whole in the ground. Only thing she did literally was take the order. Someone else brought drinks, silverware, and food to the table..”

Why this is important